Why “Quiet Luxury” Is Set To Be 2023’s Biggest Fashion Trend

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What does “luxury” actually mean? It is a term that has become thoroughly overused in modern society, used to describe everything from sports cars and holidays to mattresses and make-up—its ubiquity is at odds with the exclusivity it’s supposed to denote. In the fashion industry, a world ruled by brand hierarchy, the categorization of luxury has remained relatively consistent, however, the aesthetics have shifted with the decades: from the full-skirted femininity of Dior’s New Look to the logo-clad mania of the noughties. So, what does luxury look like in 2023?

Thanks to the pared-back stylings of brands such as The Row, Bottega Veneta, and Khaite, we have seen a return to a more low-key approach to luxury—“quiet luxury” as some people are calling it, or non-trend trends. It’s less austere than minimalism but more polished than “normcore.” It’s Sienna Miller in Anatomy of a Scandal meets off-duty Olsen twins; it’s a battered Hermès Kelly bag or a Max Mara investment coat thrown over an ancient pair of vintage jeans. 

Confused? We admit that it’s not an easy aesthetic to pin down, and it’s more of a mood than anything else, but if we know one thing, it’s that “quiet luxury” is a look that will stand the test of time, as it’s essentially a synonym for elevated basics. So, to get you started, we’ve compiled a list of twelve pieces that will help you on your way to creating 2023’s “quiet luxury” look. From Proenza Schouler’s cinched-waist blazers to prized layering pieces from Miu Miu, scroll down to see and shop our edit. 

The Cinched-Waist Blazer