It’s been a rough time for Peloton. Last year was marred by deep staff cuts, a change of CEO and a reckoning of where the home fitness company belonged, post-Pandemic boom. The answer is, unfortunately, AI-tinged, but that shouldn’t distract from some major hardware upgrades across its Bike, Tread and Row family of machines. It’s an almost-entire overhaul, with new software, programmable workouts and an array of collaborations. There are also some tentative steps toward wellness, because why not?
Peloton’s 2025 lineup is called the Cross Training series, with five different fitness devices — Bike, Bike+, Tread, Tread+ and Row+ — all benefiting from new hardware, varying levels of AI smarts with Pelpton IQ and software improvements.
All of the new machines have a 21.5-inch screen that rotates away from the bike/track/rower. (Previously, the Bike+ had this feature, with a bigger 23.8-inch display.) This turns it into a more versatile screen for cross-discipline workouts that Peloton has already dabbled in, including yoga and strength training. Peloton explained at the launch event that strength training is actually its second most-popular class offering.
Peloton’s Guide camera, if you remember, has been fused into the ‘plus’ machines. A new movement tracking camera (which can be flipped off) can count your reps automatically and show that on screen while also monitoring form and offering light guidance. During a demo, while doing weight training next to the bike, the machine suggested improving squat movements by imagining sitting deeply into a chair. It seems like relatively surface advice, but it’s more guidance than Peloton’s fitness equipment has offered in the past.
Senior Vice President of Product Brent Tworetzky said that the Guide device informed how Peloton’s cameras track workout movements, which was all folded into these Cross Training machines. There are voice commands to pause workouts, adjust weights and even skip moves when needed.
Peloton has also folded in some of the most-requested hardware features from its members. While a phone tray won’t blow your mind, a new three-speed fan and a reengineered seat are all included with the plus machines. Peloton has also worked with Sonos to upgrade the speaker system, and the plus machines are the first to have a woofer built-in.
Peloton IQ features go further than computer vision. Across all the new machines, it can generate and track personalized workout plans, and can even control strength training workouts that you can tackle at your own pace, if instructor movements prove too confusing.
Turning on your Peloton of choice on a Monday, for example, you can program in a week of workouts, with the AI working in the background to offer balanced workouts or a training program geared at your fitness goals, whether that’s weight loss, cardio fitness or strength.
Peloton IQ will also analyze your workout history and give personalized target metrics and goals to help them select their workout. Select a more challenging (or longer) workout and IQ will note that the workout will be “Harder than your usual” when browsing the class library.
Peloton is expanding its membership offerings even further, although several intriguing additions aren’t yet available. For example, the company is collaborating with New York’s Hospital for Special Surgery to develop workout programming that focuses on injury prevention and recovery. It also acquired Breathwrk, a breathing exercise app that’s now folded into services for both All-Access and App+ Members.
There’s even more. Peloton is also collaborating with Respin Health on an eight-week program, curating Peloton classes to target symptom relief and overall quality of life improvement for members experiencing perimenopause through to postmenopause. And – don’t tell your competitive exercise buddy – Peloton is expanding its collaboration with Hyrox with new classes to help train towards those manic races.
There is a cost to all these additions. The new Cross Training versions are priced several hundred dollars higher than their predecessor. Peloton’s Cross Training Bike is priced at $1,695, while the Bike+ jumps up to $2,695. The Cross Training Tread starts at $3,295 , while the Tread+ is $6,695. And if you’re looking for an upgraded rower, the Row+ starts at £3,495. All of the machines require a Peloton subscription, priced at $50.
And that’s an increase there, too. Effective starting this month, Peloton has raised its All-Access Membership from $44 to $49.99 and App+ Membership from $24 to $28.99. The app-only service is also being nudged up from $12.99 to $15.99.
The new Cross Training range is available to buy now at onepeloton.com, Peloton’s own retail stores, Amazon and Dick’s Sporting Goods.
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